Pre–Series B GTM execution and outbound experimentation

Listen Labs partnered with Koy Labs ahead of their Series B announcement to support GTM execution and conference readiness. We worked closely with the team to build outbound and direct mail infrastructure, design Clay-powered enrichment workflows, and support on-site conference operations during a critical visibility moment. The engagement was operator-focused, with the goal of strengthening market positioning and awareness ahead of their next growth phase.
Industry
B2B SaaS / AI
Deliverables
GTM experimentation
Outbound & Direct Mail
ICP research
Duration
5 weeks
Timeline
Nov – Dec 2025



NBCUniversal
Product & GTM experimentation
Web3 & digital collectibles
Gen Z research

Warner Bros. Discovery
Market research & user testing
Campus growth & ambassadors
Theatrical GTM strategy

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